The future of marketing

Alan speak candidly in Campaign about what it's like to work at BLY and in this industry.

You’re ambitious, right? And busy? How about you let me sneak in for just three minutes? Three minutes that may change your entire career.

Here’s the thing. You’re impatient and want instant answers, zippy results. That’s reasonable. It’s the way Google’s taught us to behave. But, by behaving in this way, you and I are shaking up our industry. We’re a tough gig to engage.

So, I guess, the real question you want answered is ‘what’s the future of marketing?’ Know that, know where to focus your career.

Read more in my Article in this week's Campaign


Post by

Alan Thorpe