Leading the strategy and innovation charge
and adding more muscle to our marcomms
We're thrilled to be driving forward our strategic leadership offering by recruiting Dwain Thomas to Bray Leino Yucca.
Dwain, who joins as Strategy and Innovation Director, started his career at Coca-Cola in the US in 1986 and has worked both agency and client side at BBDO, Joshua, CCHM:Ping, Sky, and Oliver Agency on brands including eBay, Google, Microsoft, Apple, Zurich, L&G and SunLife.
He joins from Thought Innovation, a consultancy he founded six years ago, and will lead the Bray Leino Yucca innovation team.
Dwain’s charged with leading our team to help our clients make sense of the increasingly complex customer and brand engagement model. In particular, he’ll focus on helping brands to deliver the seamless customer experience that their clients demand.
MD Alan Thorpe says: “This appointment adds some real muscle to our strategic offering. Our job is to keep our clients ahead of the curve and Dwain has a proven track record of identifying and applying technological innovation to marcomms.”
Dwain adds: “Today, technology gives us the power to deliver outstanding customer experience across every single brand touch point. What we do with that power is the clever part.”